Aviva, one of the leading insurance companies in India, and Affle, the leader in mobile media innovations, on Monday announced a partnership to enable Aviva to reach out and interact with users of mobile phones.
This partnership ensures that Aviva engages with the users of the SMS2.0 service in a focused manner to evaluate their cost of postponement for retirement planning.
“It offers multiple levels of interactivity to the users. Thus, if the user likes a particular promotion showcased to him by Aviva, he could get connected to the Aviva customer care centre at the click of a button.
“The user can also get the desired information by sending an SMS,” stated a press release jointly issued by Aviva and Affle here.